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Grand Rapids & West Michigan home sellers

Home not selling?
Let’s look at what
needs to change.

If your Grand Rapids home isn’t selling, start with the asking price, presentation, showing access and buyer feedback. Jason Pohlonski helps homeowners reassess what happened and build a clear plan for their next move.

Text Jason for a listing review See what Jason reviews
Grand RapidsEast Grand RapidsAdaJenisonRockford

Jason Pohlonski · REALTOR®

A fresh look at your selling plan.

Start with a practical review of the home, the competition and the response so far.

  • Pricing compared with today’s alternatives
  • Staging, photos and video
  • Marketing, showing access and feedback

Keller Williams Grand Rapids East

Already listed? Start with your current agent or managing broker. Jason can discuss a new listing relationship once your agreement has ended or you’re released and free to proceed.

A local snapshot · November 9, 2026

You’re not the only seller waiting.

Across the five mailing-city searches, some homes remain listed well beyond the first few weeks. The next step is understanding your property’s specific situation.

326

At least 60 days on market

326 of 783 active-status homes had reached 60 days. Of the same 783 homes, 189 had reached at least 90 days.

425

Priced below original asking

425 of the 783 active-status homes had a current asking price below their original listing price.

4.8%

Median price reduction

Among those 425 reduced listings, the median asking-price reduction was 4.8%.

Source: Agent-supplied Flexmls residential exports for Grand Rapids, East Grand Rapids, Ada, Jenison and Rockford mailing-city searches, November 9, 2025–November 9, 2026; current listings as of November 9, 2026. Analyzed by Jason Pohlonski. Geography follows the MLS City field and can extend beyond municipal boundaries. Active totals may include backup or contingent listings coded active. These are current-listing figures, not a typical time to sell or an explanation of why any particular home remains listed.

Where are you in the process?

Different situations need different next steps.

Still listed

The showings or offers aren’t coming.

Review activity, realistic competition and repeated feedback with your current agent. Few tours call for a different investigation than steady showings without offers.

Off the market

You’re deciding whether to try again.

Compare the practical benefit of a pause with the costs of waiting. Decide what you need to change, and confirm the status of your previous listing agreement.

Ready to relist

You want a clear plan before returning.

Support the price with current comparisons, finish preparation and media, and agree on showing access and a process for reviewing buyer response.

What Jason reviews

A stronger plan starts with the evidence.

Jason Pohlonski reviews pricing, preparation and presentation together. Every recommendation should have a purpose you can understand before you adjust the price or spend money.

A nearby sale is only useful if buyers would compare it with your home.
A condo, an older detached home and a property with acreage can compete very differently. Condition, features, location and total ownership costs all matter.
  1. Reassess the price.

    Review relevant recent sales and current alternatives, including homes buyers chose while yours remained available. Adjust pricing when the evidence supports it.

  2. Refresh the presentation.

    Update staging and preparation, then refresh photography and add video so buyers can understand the home clearly before scheduling a tour.

  3. Expand the marketing.

    Use social media, Google and YouTube alongside the MLS, with the mix defined in your property’s marketing plan.

  4. Review the response.

    Discuss showing access, repeated objections and unanswered questions. Set a process for evaluating activity and deciding whether another adjustment is warranted.

Before you start again

What will give buyers a reason to reconsider?

A return to market should address something specific: the asking price, the home’s presentation, a condition concern, showing access or the terms. A break from the market or a new listing number does not, by itself, change what buyers are evaluating.

Jason’s approach brings pricing, staging, photography, video and broader marketing together. The plan depends on your home and your goals; no marketing service guarantees a sale.

Questions sellers ask

Get clear on your options.

The right decision depends on your home, your timing and your listing agreement.

Does 60 days on market mean my home is overpriced?

No. Market time is a reason to review the listing, but it does not identify the cause by itself. Compare the current competition, showing activity, presentation, access and repeated buyer feedback before deciding whether price is the issue.

Should I lower the price or update the marketing?

Start with the problem you are trying to solve. Weak photos or unclear information may limit interest, while an unsupported price can keep buyers from choosing a well-presented home. Sometimes both need attention; the recommendation should be specific to your property.

Should I take my home off the market and try again later?

A pause can help if you need time to prepare the property or adjust your moving plans. Compare the costs of waiting with the practical benefits and your current alternatives. A break alone does not change the price, condition or presentation buyers evaluate.

Can I change agents before my agreement ends?

Read your agreement and speak with your current agent or managing broker first. Ask about the term, release options, fees and any protection provisions that may continue afterward. Removing a property from public marketing does not necessarily end the agreement. Consult a Michigan real estate attorney if your obligations are unclear or disputed.

Will relisting erase my previous listing history?

Do not assume it will. MLS systems and consumer websites may display prior activity or cumulative market time under their own rules. A return to market should give buyers a meaningful change to consider, rather than depend on a different listing number.

What should I have ready before relisting?

Have a supported asking price, a focused preparation plan, accurate property information, updated visuals where needed and workable showing arrangements. Review your Seller’s Disclosure Statement so it reflects what you know, confirm that your contractual obligations allow you to proceed, and agree on how feedback will be reviewed after launch.

Already listed with another agent? Discuss concerns and possible adjustments with your current brokerage first. If the agreement has ended or you have received a release that allows a new relationship, Jason is available to discuss next steps. Review remaining obligations before signing a new agreement.

Keep exploring

More help for your next decision.

30-day listing review

Home listed 30 days? What to review.

Before another price cut, review showings, buyer feedback, current competition and your next steps.

Read the article →
Buyer response

Showings, but no offers?

Consider what the response to your home may be telling you about the current selling plan.

Read the article →
Local insights

Explore the real estate blog

Browse Jason’s West Michigan articles on selling, buying and local market decisions.

Visit the blog →

Get a clear plan for your next move.

If your listing has ended or you’re released and free to work with a new brokerage, text Jason for a no-pressure review of what happened and what could change.

Text Jason · 616-916-9770Email Jason

Your local real estate consultant

Jason Pohlonski

Jason Pohlonski, a REALTOR® with Keller Williams Grand Rapids East, helps homeowners in Grand Rapids, East Grand Rapids, Ada, Jenison and Rockford reassess homes that aren’t selling and prepare a stronger plan for their next move.

His approach includes pricing review, staging updates, photography, video and marketing beyond the MLS.

More about Jason →

Contact Jason

Keller Williams Grand Rapids East

  • Text: 616-916-9770
  • Call: 616-916-9770
  • jpohlonski@kw.com
  • Brokerage office: 616-575-1800

1555 Arboretum Dr. SE
Grand Rapids, MI 49546

Professional disclosure: Jason Pohlonski is a Michigan licensed real estate salesperson, license #6501386166, affiliated with Keller Williams Grand Rapids East. This page provides general information. Real estate outcomes vary with market conditions, property characteristics, pricing, buyer demand and contract terms. For listing-agreement questions, speak with your current brokerage and, when needed, a Michigan real estate attorney.

 

©Keller Williams Grand Rapids
All Rights Reserved

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Grand Rapids Cash Offer Vs. Listing
Home Not Selling?
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Neighborhood Buyer Guide
Grand Rapids
Alger Heights
Belknap Lookout
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Jason Pohlonski
1555 Arboretum Drive Southeast
Grand Rapids, MI, 49546
Phone: (616) 916-9770
Email: JPohlonski@kw.com

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Buy
Sell
Home Valuation
Grand Rapids Home Value
EGR Home Value
Rockford Home Value & Seller Consultation
Grand Rapids Cash Offer Vs. Listing
Home Not Selling?
Market Insights
Communities
All Communities
Neighborhood Buyer Guide
Grand Rapids
Alger Heights
Belknap Lookout
Caledonia
Creston
Downtown
East Grand Rapids
Eastown
Heritage Hill
Midtown
Ottawa Hills
Fulton Heights
Michigan Oaks
Cascade Hills
Home Watch
Resources
Contact

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Thursday 9 AM–7 PM

Friday 9 AM–5 PM

Saturday 10 AM–5 PM

Sunday 12–5 PM

 
Jason Pohlonski
1555 Arboretum Drive Southeast
Grand Rapids, MI, 49546
Phone: (616) 916-9770
Email: JPohlonski@kw.com
 


Privacy Policy
 
Buy
Sell
Home Valuation
Grand Rapids Home Value
EGR Home Value
Rockford Home Value & Seller Consultation
Grand Rapids Cash Offer Vs. Listing
Home Not Selling?
Market Insights
Communities
All Communities
Neighborhood Buyer Guide
Grand Rapids
Alger Heights
Belknap Lookout
Caledonia
Creston
Downtown
East Grand Rapids
Eastown
Heritage Hill
Midtown
Ottawa Hills
Fulton Heights
Michigan Oaks
Cascade Hills
Home Watch
Resources
Contact
 
 
 

©Keller Williams Grand Rapids East 2018
All Rights Reserved

1555 Arboretum Drive Southeast Grand Rapids, MI, 49546



Privacy Policy